Unsatisfied with merely conquering the Internet, Google is now considering setting its sights on TV:
(CEO Eric) Schmidt said the company also was mulling how it might extend its ad brokering system to television. “It’s certainly on the list” of projects Google is considering, he said in an interview. ..."Putting Google ads on TV is a tremendous undertaking,” he added, saying he wouldn’t speculate further on such an initiative. Such a move by Google, whose success has already instilled panic in some media companies seeing their ad revenue shrink, could incite similar fears in the TV industry.
We want to hear from you dear readers. What do you think of this move? Is it brilliant strategic thinking or has Google finally overstepped its boundaries only to be smacked down by old media?






