CBS said on Thursday it will stream its prime-time news program with Katie Couric live on the Internet simultaneously with the newscast, a first for a major TV network that highlights U.S. broadcasters’ rapid expansion on the Web.
A genius move. First, the blogosphere hands Dan Rather his ass when they uncover fake evidence in one of his key stories. Now, as a concession to them, CBS will air his replacement “live on the web” (whatever that means). Set aside the fact that “live TV” has no meaning in the 24-hour, interactive, on-demand internet.
At least CBS knows what side it’s bread is buttered on.
Next entry: We fail to see the Excitement
Previous entry: Stealing Un-Aired Pilots for Profit