Twentieth, Yahoo! Plan Joint Show

11/13/2007 - 12:34 PM >> , ,

In the wake of the WGA Writer’s strike many news sites glommed onto stories regarding new online-TV partnerships like this one just formed with Fox & Yahoo:

Twentieth Television has entered a deal with Internet mega-site Yahoo! to develop a series featuring popular Web videos for syndication that could air next year.

According to sources close to the situation, the potential series, which is in active development by the distributor, would be a fast-paced program featuring the hottest videos from around the Web. Should the project move out of the development stage, it would be offered as a Monday-through-Friday show to stations and launch next fall.

When are TV people going to learn that no one online is going to watch a TV-style “clipshow” of popular web videos? Those who hang out online have already seen them. As for syndicating the same content to be broadcast on television, TV-watchers don’t like watching a bunch of low-res, compressed web videos interrupted by 30-second advertisements.

No one likes clipshows. This isn’t “content creation,” its just exploiting the amateur public videos that don’t require any union staff.

Think of this as “reality tv” for the ‘net from the ‘net.